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Join a community of over 100 local companies

The hybrid nature of the Foundation, which fosters direct collaboration between the public and private sectors, creates the best conditions for pursuing shared goals and growing together.

The Foundation's Members

With their experience and know-how, the members of the Foundation can significantly contribute to the future of Florence. At the same time, the Foundation, through the activities of its divisions, can offer numerous benefits.

Networking, opportunities, visibility. Discover the advantages of becoming a member of Destination Florence Foundation.

01

Participate in strategic decision-making on the governance of tourist flows and the promotion of the Florence destination.

02

Collaborate with the city's top decision-makers, both public and private.

03

Join a community of over 100 local companies and tourism operators with whom to build strong relationships and create business opportunities.

04

Gain preferential access to relationships with strategic partners for your business.

05

Take part in the promotional activities of each division, which plans commercial and business development actions both nationally and internationally.

06

Increase your opportunities through the B2B and B2C channels of the Foundation's divisions.

Categories of Members

Founding

Members

The Founding Members have always shared the vision of the Destination Florence Convention & Visitors Bureau and contributed to the establishment of the Foundation.

Honorary

Members

Honorary Members include all deserving or strategic individuals for the Foundation's activities, regardless of financial contribution.

Partners

Partners are members who play a fundamental role in achieving the Foundation’s statutory goals. They are entitled to appoint a member to the Board of Directors and a member to the Steering Committee.

Promoters

Thanks to their significant role in the tourism sector, Promoter Members support the Foundation’s activities with a significant contribution, which grants them the right to appoint a member to the Board of Directors and 50% of the members of the Steering Committee.

Supporters

Supporter Members include accommodations, hotels, and other businesses seeking greater visibility and involvement in specific Foundation activities. They are entitled to appoint 20% of the members of the Steering Committee.

Ordinary

Members

All companies operating in the congress, wedding, and incoming tourism sectors, as well as other tourism services in the city, which share the Foundation’s objectives have the opportunity to support its activities by becoming Ordinary Members.

The foundation's members
Annual Report

Download the 2025 Social Balance Sheet

Through data, projects, and results, the 2025 Social Balance Sheet provides a snapshot of the work carried out by the Foundation throughout the year and its impact on the local community and territory.

Download the Report
Get in touch
fondazione@destinationflorence.it
+39.055.29881